
Ben Yopp serves as President at Aimpoint Digital and is responsible for growth, revenue operations, and strategy. He has worked to build Aimpoint into a multi-million-dollar brand that serves an array of clients — from early digital start-ups to Fortune 100 organizations — through best-in-market data and analytics services.
He has broad experience in business and digital strategy development and has worked extensively in the Financial Services and Healthcare industries. Much of his background has focused on marketing and growth strategy, business impact analysis, digital transformation, and analyzing industry and competitive landscapes.
Prior to joining Aimpoint, Ben worked for both Wells Fargo’s Wealth and Investment Management division and U.S. Bank’s Retail Payment Services business unit, where he led digital sales and services design. Before that, Ben worked in consulting for PwC Strategy and Accenture Strategy, focusing on growth strategy, customer analytics, and digital strategy.
Ben and his family live outside of Charleston, SC. He is an avid fisherman and enjoys cooking, traveling, and exploring new restaurants with his wife and friends in his spare time.
GC, Cornell University
MS, Dartmouth College
MBA, Wake Forest University