Ricardo Franco

Ricardo is a seasoned data analytics consultant with over 10 years of experience delivering data-driven insights and scalable reporting solutions. He specializes in data visualization and business intelligence, with advanced expertise in Tableau and a strong foundation in SQL and database systems. Ricardo has worked across a diverse set of industries—including healthcare, telecommunications, legal services, e-commerce, and hospitality—helping organizations translate complex data into actionable strategies. Prior to joining Aimpoint Digital, he built his career as a data analyst in healthcare, and over the past several years has worked as a consultant to solve challenges ranging from competitor pricing analysis to marketing effectiveness. Ricardo holds a Master of Science degree in Computing and is passionate about creating intuitive dashboards and analytical solutions that empower better decision-making.